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We build AI from experiment to production. And we are our own proof of it.

Curiosity and craftsmanship, structured into progress.

Our story

From training to building.

NewWorks grew out of AI-Advies & Training (AI-AT), active since 2023. Throughout our training and strategy work we kept seeing the same thing: employees understood what AI could do, but the step towards structural use within business processes never materialised. The strategy was there, the execution was not. That is where NewWorks came from, officially founded in January 2026: a development arm with engineers alongside the AI trainers, which does not only advise on what is possible but also builds it and integrates it within existing systems.

AI-AT and NewWorks complement each other: AI-AT teaches people to work with AI and get going themselves; NewWorks makes sure AI is built, integrated and kept in production. The emphasis of NewWorks lies on that second part: actually building and delivering. We are a builder, not a talking shop.

Our workspace with a table-tennis table and a view onto the garden
The terrace and garden behind our office

AI-first · our own proof

What we build for clients, we use ourselves first.

NewWorks is an AI-first company. We have built our entire organisation around AI. Everything that is repetitive or scalable runs through agents and automation.

Documents from a conversation

From a client conversation we automatically generate quotes, proposals and slides, straight in our house style. A colleague reviews and fine-tunes them.

Self-managing website

Our pages are managed and rewritten by agents on the basis of live data, so the site is continuously optimised with SEO in mind.

Automated content

Blogs, newsletters, social posts and more are automatically researched, drafted and written. One person reviews and clicks approve; after that it goes live.

Sales on autopilot

Agents gather and enrich leads and add them to our CRM. After that, all we have to do is pick up the phone.

That makes “curiosity and craftsmanship, structured into progress” not a slogan, but the way we work every day.

Core values

What drives us.

Curiosity

Always exploring what makes ‘tomorrow’ possible: experimenting with intent, asking the deeper questions, and never stopping learning.

Creative entrepreneurial drive

Daring to build new possibilities. Not waiting, not just advising, but delivering. More architect and contractor than artist.

Structured innovation

Order as an accelerator of innovation. Controlled experimentation and structured building, because ‘ship it and hope’ is not a strategy.

Brand promise

We help organisations move forward and stay future-proof with bespoke AI solutions.
Curiosity and craftsmanship, structured into progress.

Built on years of experience.

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organisations supported
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training sessions and workshops delivered
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specialists under one roof

Figures for the combined whole since 2023, together with AI-Advies & Training

The team

The people behind NewWorks.

A multidisciplinary team of AI specialists, engineers and strategists.

Victor Hovius

Victor Hovius

AI Consultant & Developer

Bram Kreuger

Bram Kreuger

AI Consultant

Xavier Fung-A-Jou

Xavier Fung-A-Jou

AI Consultant & Developer

Hans Luyckx

Hans Luyckx

Business Development

Curious what AI can do for you?

In 20 minutes we look together at where your work gets stuck and what the logical first step is.

No sales talk. 20 minutes about your situation.